I was commissioned by Instagram to create a new gradient for their iconic logo brand refresh in 2022. Click here to read more about the process.
The idea behind this design was to enhance, refresh and illuminate - with a set of 5 new vivid colours, I set out to build a new gradient, entirely in 3D, made from light. I built a simple rig, made up of multiple coloured lights. The rig allowed me to switch colours and move compositions around easily.


The idea behind this design was to enhance, refresh and illuminate - with a set of 5 new vivid colours, I set out to build a new gradient, entirely in 3D, made from light. I built a simple rig, made up of multiple coloured lights. The rig allowed me to switch colours and move compositions around easily.


